What is culture?
Culture is multidimensional, complex and all-pervasive. Not one aspect of human life is nor touched and altered by culture. Culture governs and defines the conditions and circumstances under which various messages may or may not be sent.
Culture covers virtually all the aspects of human life and their correspondent behavior, linguistic and nonlinguistic, such as traditions, conventions, social norms, customs, social habits, modes of living, thinking patterns, beliefs, values, experiences, world outlook and language.
Bates and Plog:
Culture is a system of shared beliefs, values, customs, behaviors, and artifacts that members of society use to cope with their world and with one another, and that are transmitted from generation to generation through learning.
Samovar
Culture in communication is the deposit of knowledge, experience, beliefs, values, actions, attitudes, meanings, hierarchies, religion, notions of time, roles, spatial relations, concepts of the universe, and artifacts acquired by a group of people in the course of generations through individual and group striving.
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