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 Course 3 > Unit 1 > Practical Writing
Practical Writing: Advertisements   Practice>>

The purpose of an advertisement is to arouse people's inner longings only to increase product sales. Thus, a successful advertisement must grab people's attention, making them notice it, read it, and act upon it. It usually includes the headline, the image and the text.

Sample

It's all about the size & simplicity

Sony's Smallest Digital Camera Cyber-shot? U10

Sony has now made capturing spontaneous photographic moments possible. A mere 3-3/8" x 1-3/16" x 1-5/8" in size, this digital camera is meant to go along with you where ever you go. The ultra compact size allows you to carry it in your pocket, your purse or around your neck while displaying its stylish design. Capturing spontaneity is a snap thanks to its state of the art technology and amazing ease of use. The Cyber-shot? U10, the digital camera that is always there with you.

Nicholas Sonntag,

Executive Director
Stockholm Environment Institute

Lars-Erik Holm,

Director General
The Swedish RadiationProtection Institute

Lawrence W. WeinstockActing,

Director
U.S. EnvironmentalProtection Agency


 

 
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